A long time ago, Spanish explorer Juan Ponce de León became one of the first recorded Europeans to catch sight of what’s now the state of Florida. But what does this historical tidbit have to do with Nerium International? Hold on — we’re getting there. Legend has it that Ponce de León showed up around 1513 while searching for the Fountain of Youth – a magical spring supposedly capable of restoring the youth of anyone who drinks or bathes in its waters. The point is that even back then, people were on an unrelenting quest to find ways to fight the signs of aging. This has been going on for a while, folks.

Fountain of Youth

We believe the Fountain of Youth does exist. It’s true. Perhaps not as a clear, cool natural spring in which if you bathe all signs of aging will be erased. Rather, it exists in our scientifically-based, exclusive age-defying products crafted by Nerium International. Here at Nerium, innovative Western science is integrated with Eastern medicine to create one-of-a-kind products. The result is a customized approach to product development in which we not only address the signs of aging but also target the underlying causes.

With an innovative and award-winning product line – including Age-Defying Night and Day Creams, Age-Defying Eye Serum, Eye-VTM Moisture Boost Hydrogel Patches, Firming Body Contour Cream, EHT® Brain Formula, Youth FactorTM Complete Vitality Complex, and Youth FactorTM Superfood & Antioxidant Boost Powder, Nerium now also offers a Double-Cleansing Botanical Face Wash and IllumaBoostTM Brightening & Shield complexion booster – just to make your life (and skin, body, and mind) a little better and a lot more youthful.

Bag of Tricks

In Nerium’s dedicated search for ultimate skincare and wellness solutions, we’ve made a few discoveries of our own and learned several lessons along the way. For this reason, we want to share five tips that will help you look good and feel great at your age!

    1. Dare to Go Bare: Less is definitely more when it comes to wearing makeup after a certain age. That doesn’t mean women 40+ can’t be daring and bold with their makeup choices. It only means you must be better with your application, says celebrity makeup artist Jamie Greenberg. Still, nothing is more beautiful than clear and healthy-looking skin. “The more skin you can see, the better,” says makeup artist Sandy Linter. “As long as it’s well-hydrated, fresh skin looks much more youthful than an obviously covered complexion.” We agree.
    2. Smile More: Late American actress and comedian Phyllis Diller always said, “A smile is a curve that sets everything straight.” As a company who believes in the power of positivity, we know that one of the greatest compliments to flawless skin is a bright smile and positive attitude. In a study, Oral B found that showing off your pearly whites can make you look at least five years younger! Not to mention, it’s not going to cost you a thing – smiling is free!
    3. Hide Wrinkles: “The best way to hide your wrinkles is to hydrate your skin by using a Day Cream designed to moisturize and smooth fine lines and wrinkles and crafted with essential ingredients to soften skin,” says Patricia Finn-Martillo, Vice President of Marketing at Nerium International. A few additional steps, such as avoiding harsh makeup and hair colors, will also go a long way to soften your look and make wrinkles less noticeable. Most importantly, keep your skin hydrated from the inside and out by drinking plenty of water and always applying sunscreen. A healthy body and skin translate to a healthy and younger-looking you!
    4. Clear, Clean Skin: Step up your skincare regimen by gently cleaning your face with a two-step lightweight cleanser. Nerium’s new Double-Cleansing Botanical Face Wash is ideal for all skin types and removes makeup, impurities, and air pollution from the skin’s surface to reveal a glowing complexion. Since you’re likely already spending time washing your face twice a day, the tip here is to use the right Face Wash that delivers proven results. Face Wash is also gentle enough to use mornings and nights and is great for preparing the skin for Nerium Age-Defying Night and Day Creams and Age-Defying Eye Serum. Try Nerium’s New Double-Cleansing Face Wash. Benefits include:
      • Removes makeup and impurities
      • Provides gentle, yet effective, cleansing
      • Helps remove the effects of air pollution on the skin’s surface
      • Has a pH that works in harmony with the skin
      • Is ideal for all skin types (dermatologist tested)
      • Can be used morning and night
      • Is great for cleaning and preparing the skin for Nerium’s Night and Day Creams
    5. Break, Shake, Illuminate: Dara Torres, a five-time U.S. Olympian and oldest swimmer to compete in the Olympic Games, once told an assembly of students: “Never put an age limit on your dreams.” We couldn’t agree more. If you feel old and tired, you’re probably going to look old and tired. And, that’s not what we want! Our goal is to make you feel fearless, confident, and upbeat with every move you make. At times, you may need a little help from a friend, which is why Nerium introduced IllumaBoost Brightening & Shield – an innovative booster that amplifies your skincare regimen by adding a boost of ingredients to your existing products to help brighten, hydrate and guard against environmental stressors. Now 50, Torres’ story has inspired many older athletes to not let age limit their dreams. Since aging is a natural part of life, we want to make sure that dull or damaged skin never ruins your day or your dreams. Try Nerium’s new IllumaBoost Brightening & Shield. Key benefits include:
      • Works to brighten the skin’s appearance and help even skin tone
      • Helps shield the skin from environmental stressors
      • Helps plump and moisturize the skin
      • Fights the appearance of discoloration, uneven skin tone and skin damage caused by air pollution
      • Can be mixed with: Age-Defying Night and Day Creams, foundation or sunscreen
      • Is ideal for all skin types (dermatologist tested)

With these tips and tricks up your sleeve, you’ll be ready to reveal younger-looking skin in no time. We want to hear your tips for younger-looking skin! Let us know your favorites by commenting below.

 

 

 

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