My name is Christopher Axberg and I am the Senior Director of Global eBusiness & Digital Marketing. I love my role because I get to work with an amazing, dynamic, diverse team of digital professionals who strive to make our Brand Partners’ lives and those of their customers better. Outside of my job title, I am a devoted husband and father and I love spending time with family and friends.
Slow down to go fast is a huge challenge when you work in the digital department. Technology moves so fast and keeping past with the latest and greatest application or digital tool is a constant challenge. However, this value reminds us to build marketing tools and assets that bring both scale and value to our Brand Partners, and will impact their business and make their lives better.
My dad is the most amazing man who has dedicated his life to putting his family in a position to be successful. He is my mentor. His example of making our lives better has driven me to help make other people’s lives better. There is no better feeling than when you help someone else reach a goal or find success.
One of my favorite films is “Gone with the Wind.” I love historical fiction and this is the granddaddy of them all! I have many favorite books but I just finished Unbroken by Laura Hillenbrand and was so inspired by the survival and forgiveness demonstrated in this true story.
When it comes to music, I tend to favor 1980’s English pop/rock bands like The Police, The Smiths, and The Sundays. Given the choice of a dream concert from bands of my choosing, those bands are at the top of my list.